How to develop a website out of thin air and make it into a business?

An online business can be fruitful and the most satisfying business you can ever imagine. The leading businesses today are online giants like Google, Alibaba, Amazon and more. In this blog, we will share our views on how one can develop a website and make it into a full-time business.

 A domain name

“Names aren’t just coathooks, they’re coats. They’re the first thing anyone knows about you.”      Nick Harkaway

Giving your business a name is a first and foremost thing. A good domain name can be beneficial in the future. So, choose wisely. Choose a name that explains your business in a nutshell even before the customer enters your website. He or she should know from the Google search results after reading the Meta description what the website is all about. If you are able to do so, half the battle is won.

Website platform & content

There are so many platforms to choose from that you get spoiled for choice. But that doesn’t mean all are compatible with the nature of your business. Let’s list out website platforms according to the use:

  1. Blog platforms: If you want to attract users by posting incredible content, then you can start a blog. The best platforms are as follows:

 

  • WordPress
  • Joomla
  • Weebly
  • Wix
  • Yola

 

According to the work you want to put in the list is written in descending order of complexity. WordPress websites are easy to start but if you want a above average look and feel, you will have to shell out some money or spend some time. On the other hand Yola is free and pretty easy to use. But if you take into consideration, the marketing part of the blog, you should consider WordPress and Joomla. These are old platforms with a lot of bug fixes and updates. They also have thousands of free plugins to help you start a website with virtually no investment required. Let us share an example: Planet24

 

  1. E-commerce platforms: Looking to foray into the online retail business then you must know that there are many platforms to work with. We have developed various websites, but we always see to it the platform has the capabilities to deliver what the client is looking after. If the client is looking for a CMS based website, then we suggest:

 

Want a more secure website than open source frameworks?

You can certainly find a developer or an agency that can create a website on PHP Frameworks. The best technologies to work on would be:

These frameworks offer a high level of customization and security. Large eCommerce websites are built on these platforms.

    3. Marketing the website

After getting through with the website development, it is time to market the website in the best possible way. You have to engage in on-page SEO and off page SEO. Then you must consider Social media optimization. After you get desired traffic, you can hope to monetize by introducing Google AdSense or selling display options on your website or blog. If you have a retail business, link building and continuous Social media optimization can really reap benefits. Later on, you can associate and even go for affiliate marketing.

The topic is so vast, that is nearly impossible to write down everything, but we will take this forward in our upcoming blogs. Till then it’s a pen down for today.

Entrepreneurs and Horses: The same type but different make

“Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.”  

                                                                            Mark Twain

Entrepreneurs:  The new breed of people that are emerging in our society. Basically, we are that set of people who like to do things in a different way. It is funny that I would use the word “Breed” in my first line, funny because I am going to make a conversion between horses and entrepreneurs. Now you may think it as stupid, but if you think carefully there are many striking similarities between entrepreneurs and the four-legged majestic creatures. There are types of horses and entrepreneurs which we will compare.

Soldier Horse

Soldier Horses are those horses that were used in wars by the soldiers (obviously). Fortunately, these types of horses are no longer there but these kinds of people are still there. If you are from this planet, you would have seen these horses in films and TV shows, where they show wars from the previous era and if you would have noticed these horses somehow end up being dead. There are entrepreneurs that are like those soldier horses who have the capabilities to rise and shine but fail to do so because they are afraid of taking that long blind run and usually give up on their dreams while fighting with their inner demons.

Cart Pulling Horse

The second category is those horses that pull carts of fruits and vegetables. These are the people who are born to be entrepreneurs and have the required skill set but are too afraid to quit their job and think beyond a monotonous daily routine and a fixed salary. These people prefer to work for someone than pursuing their dreams just because they have no confidence in themselves. They want to break free but their inhibitions, background, and circumstances pull them back to the old mundane life. But if these workhorses decide to do what they want to, then nobody can stop them.

Race Horse

The third category is the racehorse that strives and works hard to win the race each and every time it enters a race track. Irrelevant of the result, they give their hundred percent time and again. If they lose the race, they try again and if victory comes along the way, train for the next big race. That is the life of a true entrepreneur that actually follows their dream and tries to make it true; irrelevant of what life offers them in each and every stage. They work hard day in and day out and also learn from the mistakes they have made in the past and try not to repeat them in the future again. The “Stallionpreneurs” , the majestic and passionate people who make this world a competitive, progressive and a fun place to live in.

The leisure horse

The special category of entrepreneurs that run their own startup in weekends and work for someone else the rest five days, these people are always going to quit their job to follow their dreams but unfortunately, their salary pulls them down from making that climb to reach the zenith they deserve and can achieve. Good Luck to you people!!

Well, these are the types of horses, oh sorry! Entrepreneurs that exist in this world. You have to decide which one are you if you run a business or wanting to run a business of your own. In the end, we would just like to say make that leap of faith, because that leap is going to take you places, places you have never been before.